Panel Quality & Data Integrity
Our Commitment to High-Quality Respondent Data
IWINGS Info Research LLP maintains strict quality assurance frameworks to ensure all panellist data is accurate, reliable, and compliant with global data protection standards. Our multi-layered validation process minimizes fraud, duplication, and bias while maximizing data authenticity and consistency.
With 10,000+ projects delivered, our quality protocols are continuously refined based on real-world performance and client audits.
Identity & Profile Verification
- Email and mobile verification
- IP validation and geo-location checks
- Device fingerprinting
- Profile consistency audits
- Duplicate account detection
Recruitment Quality Standards
- Controlled panel on boarding
- Source vetting (organic, referral, partner networks)
- Fraud score monitoring
- Blacklist screening
Survey Quality Controls
- Attention checks and trap questions
- Speeding detection
- Straight-lining analysis
- Inconsistent response filtering
- Logic validation
Data Validation & Cleaning
- Automated data cleaning rules
- Manual analyst review
- Outlier detection
- Duplicate response removal
- Statistical consistency testing
Ongoing Panel Health Monitoring
- Engagement scoring
- Refresh cycles
- Attrition management
- Quality benchmarking
Compliance & Ethical Standards
- Informed consent captured digitally
- GDPR and DPDP aligned processing
- Right-to-withdraw respected
- No data resale without authorization
Quality Metrics We Track
- Completion rate (CR)
- Incidence rate (IR)
- Fraud rejection rate
- Speeding percentage
- Duplicate detection rate
- Panel refresh ratio
Client Benefits
- Higher data reliability
- Lower rework rates
- Faster project turnaround
- Audit-ready documentation
- Consistent sampling accuracy
